Campaign Management
Brief, launch, and pace campaigns across channels from one place, with shared budgets, flighting, and approval steps.
Programmatic advertising
Media buying, run end to end on one platform.
Plan, buy, and measure in the same workspace — connected TV, online video, display, native, and in-app — with shared budgets, one audience layer, and reporting that keeps pace as campaigns run.
Capabilities
A full media team’s worth of tools, in one account
Buying, delivery, and evidence sit together, so nothing has to be reassembled in a spreadsheet the week after launch.
Real-Time Bidding
Set bid strategies and floor prices, then read auction-level detail showing why a line item won or lost.
Audience Targeting
Compose first-party segments, modelled audiences, and contextual signals, and activate them with privacy-safe controls.
Creative & Optimisation
Keep every asset in one library, reuse templates across channels, and rotate variants while the campaign is live.
Ad Serving & Inventory
Serve across web, in-app, video, and streaming with frequency caps, dayparting, and delivery pacing you control.
Measurement & Reporting
Read multi-touch attribution, view-through outcomes, and incrementality in the same view as delivery.
Brand Safety
Define content categories, blocklists, and allowlists, and decide at placement level where creative may appear.
Traffic Quality
Filter before and after the bid against recognised invalid-traffic guidance, and score supply as it comes in.
Orchestration
Build the plan once, extend it to every screen
Start from a single brief, then open it out to connected TV, online video, display, native, and in-app supply. Shared budgets and pacing rules keep spend where it is earning its place.
- One campaign, many channels
- Frequency caps that hold across placements
- Move budget without rebuilding the plan
Measurement
See which parts of the plan moved the business
Join delivery data to the conversion events that matter to you, compare creative variants, and read the incremental effect of a placement instead of crediting whichever click came last.
- Multi-touch attribution models
- View-through and assisted conversion reporting
- Incrementality experiments built in
In practice
How teams use a single workspace
Three situations we see most often, written as scenarios rather than testimonials.
“A brand team stops rebuilding the same plan in three tools. Planning, delivery, and reporting read from the same numbers, so the weekly review is a conversation rather than a reconciliation exercise.”
Brand media team
Direct-to-consumer
“An agency runs every client account inside one workspace, with access separated per client while the planning and reporting layer stays consistent across the book.”
Client services team
Independent agency
“A publisher sees where its inventory clears, what demand it attracts, and how floor prices affect both — in terms that are straightforward to take to stakeholders.”
Publisher revenue team
Media owner
Cross-channelDisplay, video, CTV, native, in-app
Real-timeDelivery insight while campaigns run
First-party dataBuilt for privacy-safe activation
ProgrammaticManaged and self-serve buying
Bring the next campaign onto one platform
Open a workspace, connect your audiences, and launch a first line item in minutes.